Ela Mint is unlike any other toothpaste, by design. It trades fluoride for nano-hydroxyapatite (n-Ha), an evolution in dentistry that’s been a gold standard in Japan for over 40-years. n-Ha makes up the primary foundation of teeth and bones, meaning it’s naturally restorative and helpful in reducing sensitivity.Plus, it’s 100% biocompatible and non-toxic.
We complement this powerful ingredient with soothing aloe vera, bacteria-fighting xylitol, antioxidant-rich green tea and refreshing mint. It’s our way to address the “silent epidemic” in healthcare.
We’ve been using the same oral care products without asking for the same accountability we ask for in our foods and skincare products. And while some natural brands tell us what not to use, they don’t offer ingredients backed by science to heal our mouths. We’re setting out to change that because the mouth is too critical to whole body health to ignore.
We all now understand that sleep, diet and exercise are essential to wellness. Yet the mouth is the number one source of disease in the body and a huge source of chronic inflammation in many people. Those inflammation and bacteria cells not only wreak havoc on your immune system, but have also been linked to systemic diseases, like Heart Disease, Diabetes, Cancer, and Alzheimer’s.
We believe in making more effective products with safer ingredients to have a positive impact on preventive health.
We’re a small, ambitious bunch that believe: design is worth celebrating, cycling is fun, and coffee is good.
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